What can businesses really learn from elite sport? How to sustain performance over a long period of time, according to Catherine Baker, author of a new book called Staying the Distance: The lessons from sport that business leaders have been missing. We speak to Catherine Baker about her new book and the lessons that matter from sport, including insights from the New Zealand rugby union team, Dame Jessica Ennis-Hill, Sir Chris Hoy, and Mel Marshall, coach of Olympic gold medalist swimmer Adam Peaty…
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What business can learn from sport
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What business can learn from sport
May 02, 2023
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What business can learn from sport